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Director of Global Marketing & Communications, Platt Retail Institute
Margot Myers is the Director of Global Marketing & Communications at the Platt Retail Institute. She manages strategic marketing and communications programs and serves as the managing editor for PRI's publications and website. She also develops education programs and participates in PRI research and consulting projects.
Myers completed a 31-year career in federal government serving as Manager, Retail In-Store Programs for the U.S. Postal Service. She joined the Retail Marketing group after 18 years working in postal Public Affairs and Communications. In Retail Marketing, her primary responsibility was managing the messaging and point-of-purchase materials displayed in more than 32,000 Post Offices.
An early adopter of using technology to enhance communications, she installed and managed an employee-facing communications network in the mid-'90s in more than 600 postal facilities. In 2004, she deployed and tested The Post Office Channel, a digital signage network designed to communicate with customers in postal retail lobbies.
Myers is a member of the Advisory Boards for Customer Engagement Technology World, Digital Signage Expo, and the Digital Screenmedia Association where she co-chairs the DSA Education Committee. She also is a member of the Digital Signage Federation and co-chairs the DSF Education Standards Subcommittee.